‘Social’ is a hot word in technology circles; new startups crop up everywhere promising social experiences, the term ‘social fabrics’ crops up in the strategy statements of Google and the like. ‘Collaboration’ shows up in business magazines, web technology conferences, activist manifestos. However, there is still a lot of confusion around what social action looks like.
In 2011 SonicRim sponsored, helped organize, and presented at EPIC – the Ethnographic Praxis in Industry Conference. Here’s an overview of what we learned from the experience.
We have selected two new titles for the May Book Club. Submit a request to review one of them by May 21st! Read more here. learn more »
Due to the Memorial Day Holiday, we will not have a Whiteboard session in May. We are now accepting RSVPs for the next Whiteboard @SonicRim on Friday, June 29th from 2:00-5:00 p.m. Please email chris@sonicrim.com if you are interested in joining us at our San Francisco office for another relaxed afternoon of drinks and creative conversation. To learn more about Whiteboard, read on! learn more »